Деякі питання дослідження мотивації епонімного бізнес-імені (на основі українського ономастикону).
DOI:
https://doi.org/10.31558/1815-3070.2018.36.16Ключові слова:
ономастика, ергонім, епонімія, мотивованість, внутрішня форма, семантика, прагматика, умовністьАнотація
У статті пропонується комплексний лінгвістико-семіотичний підхід до вивчення внутрішньої форми деонімічних ергонімів (як лексем, так і словосполук), що має враховувати взаємодію і можливість суміщення різних аспектів і типів умотивованості, забезпечуючи в цей спосіб повноту аналізу.Посилання
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